Marketing Plan Group Assignment final - 1253 Words

Marketing Plan of New Product Portable Blender Group Members: Sameer Ahmed Chhipa Farhad Wali Khan Rizwan Akhter Saad Iqbal Yasir Abbasi Mehmood Aslam Table of Content The Executive Summary Company Description Company Mission Statement Vision Core Values Current Market Situation Market Description Product Review Competitors Review SWOT Analysis Strength Weakness Opportunities Threats Company Objectives Target Segment(s) Profile Market Strategies Executive Summary Friends Co. is a manufacturing company and it is having a marketing plan for portable juicer blender, this plan is created by six entrepreneurs†¦show more content†¦Compact Size 2. Light Weight 5. Shock Proof 3. Chargeable 6. Air tight Competitors Review Kenwood The JVCKENWOOD Group reorganized its operations effective October 1, 2011 through an absorption-type merger between the former JVC KENWOOD Corporation and three companies that were consolidated subsidiaries at that time: Victor Company of Japan, Limited (â€Å"JVC†), Kenwood Corporation (â€Å"Kenwood†) and JK Car Electronics Corporation. As a result, JVC KENWOOD Corporation was launched as an integrated company through the merger. While facing revolutionary times in the electronics industry, the Group formulated a new mid-term business plan covering the period up to the fiscal year ending March 2016 with the aim of achieving sustainable and profitable growth, in November 2012. Westpoint Technologies Westpoint Technologies is a company that specializes in the design, development, production and sourcing Of home appliances and home technology products. In the world of intense competition, you need the cutting edge technology, superb design and development tools, and reliable production facilities to turn products into hot profit centers for your business. SWOT Analysis of Product Strength Innovative Product Our product is a combination of chargeable battery, compact size, shockproof, and portable function. Value Pricing Our product is priced lower than others competitor’s product, with extra features. Energy Efficient Our product consumed lessShow MoreRelatedDesign A Lesson That Utilizes The Qft Process841 Words   |  4 Pagesin a virtual classroom. My assignment will build upon my peer assignment from the Emerging Trends Technologies in the Virtual K-12 class project. The assignment will focus on freshmen college students entering their second marketing class (i.e., 201 level course) of the year. The class is focused on creating a marketing plan for two local non-profit organizations. There are 20 students in the class and they will be divided into four groups of 5 students. Each group is assigned one local non-profitRead MoreMarketing Plan Assignment One1131 Words   |  5 PagesASSIGNMENT SPECIFICATIONS FOR MARKETING PLAN ASSIGNMENT Dr. M. Wayne Alexander Marketing 310 Principles of Marketing Date MARKETING PLAN ASSIGNMENT CHOOSE AN ORGANIZATION Retail organizations include Kmart, Wal-Mart, Target, Marshall Fields, Gap, sun Mart, etc. Wholesale organizations include SuperValu. Not-for-profit and nonprofit organizations include Dakota Clinic and Innovis Health, Prairie Public Television, and UnitedRead MoreNational Events Management Class At The Maricopa County Human Services Campus1244 Words   |  5 Pages24th planning this event. The Day of Service students were split into two groups that had about fifteen students each in them. Those two groups were then split into 5 different sub-committees that consisted of a marketing team, a volunteer team, a sponsorship/hospitality team, a budget team, and a logistics team. Each team has specific duties that would contribute to the completion of this event each week. The marketing team duties consisted of getting t-shirts printed for the PRM students asRead MoreMarketing Management Question on Hmv- London School of Commerce1670 Words   |  7 PagesLondon School of Commerce MODULE TITLE: - Marketing Management --------------------------------------------------------------------------------------------------------------------- Indicative Assessment Requirements for the Module;- Maximum Word Limit and Assessment weighting for each aspect within the assessment: * Each group must submit a hard copy of the report * Each member should speak for 4 minutes --------------------------------------------------------------------Read MoreVBE Assessment Detail Updated 1 1265 Words   |  6 PagesAssessment Semester 1 2015 The Virtual Business Enterprise (VBE) learning resource developed for ACCT1101 is a 3D virtual world created around a small economy consisting of 20 student-run ‘businesses’ and supported by a central ‘bank’. Students in groups of 4 manage their business in the VBE over several operating cycles while competing with other businesses in the virtual economy. There are 6 in-world sessions (instances), each of 50 minutes duration, scheduled for each student-run business, withRead Morebusiness1116 Words   |  5 Pagesï » ¿ BTEC Centre Guangdong AIB Polytechnic College Unit Unit 19: Marketing Planning Class 2011 HND Marketing Assignment A1: Compiling Marketing Audits and Examining Barriers in Marketing Date issued Apr 28, 2014 Date deadline Apr 19, 2014 Tutor BAO Yinglei IV QIU Ling Declaration: I am aware that cheating and plagiarism will not be tolerated in any assignment and that this work complies with the requirements. Student’s Signatureï ¼Å¡ (In Pinyin) Read MoreMarketing Audit Approach - Ikea1571 Words   |  7 PagesMarketing Audit Approach - IKEA Marketing Audit Overview â€Å"What is a marketing audit? Quite simply, it is a detailed analysis of the elements that constitute or influence a company’s efforts to profitably market its products- today and in future when both market and products may undergo radical change† ( John, Alexander, Theodore, 1969). The marketing audit helps to understand the fundamentals of a company’s marketing planning process. Auditing is not only conducted not only at the planningRead MoreA Reflection Of A Reflective Journal1593 Words   |  7 Pagesconsisted of seven business related subjects which were Finance and Accounting Management, Business Enterprise Management, Enterprise Information Communications Technology, Entrepreneurship Innovation, Human Resource Management in Innovation, Marketing Management and Research Methodology. All these subjects were delivered through experienced tutors who shared much of their knowledge and helped the students gain a thorough understanding in the relationship e ach subject has with starting up a businessRead MorePlanning Using A Feedforward Control Essay2286 Words   |  10 Pagesabout it. To plan projects for the semester, we review what the assignment is asking for, then segment the work by individual, using job descriptions. For example, when planning how to complete the Final Marketing Assignment, each team member reviewed the assignment directions. Then, at our meeting on September 11th, we divided up the assignment, based on team member’s job descriptions. For instance Siobhan, the Secondary Research Manager, was assigned Section 6 of the assignment because it dealsRead MoreQuality Management : A Broad Range Communication Competencies Essay1249 Words   |  5 Pagesessential for effective communication. My next artifact is from my Marketing course. The artifact is from a group project I participated in. Although this artifact is from a marketing course, it relied heavily on effective communication to make it a success. My group was tasked with accomplishing a case study analysis and creating a PowerPoint presentation that gave an overview of the analysis. In the beginning of the group project, people hesitated to communicate with each other. There were